Global Water Enhancers Market- Industry Analysis and Forecast (2019-2027)
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- Published date: April 9, 2021
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Water enhancers are consumable formulations used to add flavors as well as supplement dietary benefits to water. The global market size is expected to reach US$ XXMn. by 2027 from US$ XXMn. in 2019, at a CAGR of XX% during the forecast period. The report focuses on water enhancers volume and value at the global level, regional level, and company level. From a global outlook, the report represents the overall water enhancers market size by evaluating historical data and future prospects. Regionally, the report covers several key regions like North America, Europe, Asia-pacific, Middle East & Africa, and South America. At the company level, the report covers the production capacity, revenue, and market share for each manufacturer covered in the report. Global Water Enhancers Market Dynamics: A considerable spike in the obese population was observed in the western countries, such as U.S., Germany, U.K., and others, resulting in the subsequent rejection of fizzy drinks due to health awareness which is ultimately drivimg the growth of the water enhancer market. Also, even with the shifting consumer preference towards flavored drinks, and high product category rates are the factors that demand water enhancers. Lack of stringent regulations from regulatory bodies such as the FDA and ESFA, consumer-friendly manufacturing practices by market participants, and concerns about intake safety, as well as lack of awareness of certain products among consumers are the main limitations for the water enhancer industry. Global Water Enhancers Market Segmentation: By type, the water enhancers market is segmented into energy water and fitness drops, and flavored water enhancers, and workout drops. The energy drops constitute above 65% of the entire product range, because of their demand among athletic and fitness-oriented consumers. In recent times, new products, such as weight management and skin refreshing formulae, have also been introduced into the market.
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